Market Research Company

We specialise in market research in the industrial and commercial industries.  We have extensive experience in a number of sectors in Africa.  We offer  questionnaire design, field work, data capture and analysis, presentation of reports, consultation on survey findings and formulation of market strategy.

George Klein and Associates offer the following market research services.

  • Overview of country business environment
  • Market profiling
  • Market strategies
  • Market segmentation
  • Market growth
  • Customer expectations
  • Supplier performance
  • Gap analysis
  • New product and service acceptance
  • Buyer and specifier behaviour
  • Market intelligence
  • Locating business partners and representation
  • Corporate image
  • Communication audit
  • Price elasticity
  • Feasibility studies